Top 10 Best Phishing Simulation And Top 10 Phishing Tools

Identify the top phishing simulation testing solutions for your organization. Explore features including phishing templates, reporting plugins, and user metrics tracking tools. Despite advances in security controls, criminals still find ways to bypass them by directly targeting the weakest link in any cybersecurity toolchain, including your employees.

According to a recent Verizon data breach report, 82 percent of breaches involved a human element, including social attacks.

One of the most popular attack vectors for cybercriminals is phishing scams, which are easy victims because messages are purposefully designed to appear as if they are coming from colleagues or other trusted sources. Some take the form of important banking or health updates to instill a sense of urgency or authority that forces readers to ignore otherwise obvious warning signs.

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What Is Phishing?

Phishing is a type of cyberattack in which attackers use deceptive emails, messages, or websites to trick individuals into providing sensitive information such as usernames, passwords, credit card numbers, or other personal and financial details. The term “phishing” is a play on the word “fishing,” as it involves luring individuals into a trap, much like a fisherman lures fish.

Here’s a general overview of how phishing typically works:

  1. Deceptive Communication: Phishers often send emails or messages that appear to be from a legitimate source, such as a bank, government agency, or reputable company. They may use logos, language, and other elements to make the communication look genuine.
  2. False Pretenses: The messages often create a sense of urgency or importance, urging the recipient to take immediate action. This could involve clicking on a link, downloading an attachment, or providing sensitive information.
  3. Spoofed Websites: Phishers may create fake websites that mimic the appearance of legitimate ones. These sites are designed to trick users into entering sensitive information, thinking they are interacting with a trusted entity.
  4. Social Engineering: Phishing attacks often leverage social engineering techniques to manipulate individuals into disclosing confidential information. This can involve exploiting emotions, trust, or authority to deceive the target.

Common types of phishing include:

  • Spear Phishing: Targeted phishing attacks directed at specific individuals or organizations.
  • Vishing: Phishing attacks are conducted over voice communication, typically phone calls.
  • Smishing: Phishing attacks are conducted via SMS or text messages.
  • Pharming: Redirecting users to fraudulent websites even if they enter the correct web address.

To protect against phishing, it’s important for individuals to be cautious when receiving unsolicited emails or messages, verify the legitimacy of websites before entering sensitive information, and use security measures such as two-factor authentication. Additionally, organizations often implement security awareness training to educate employees about the risks and signs of phishing attacks.

What Is Phishing Simulation?

Phishing simulation is when a suspicious email is sent out to test how susceptible employees are to falling victim to a phishing message. Rather than this test mail actually containing malware or a fraudulent link, a notification will pop up, revealing that the user has been tricked. Their response will be logged and passed on to a network administrator. From there, the admin can decide if the user should undertake further training.

Phishing simulations often use templates from genuine phishing attacks. This makes the training more realistic, ensuring that the admin can understand a user’s authentic response. Ideally, when a phishing simulation message is sent out, users will be naturally suspicious and either report the message or delete it. This will suggest that when faced with a genuine phishing attempt, the user will be cautious, and not fall victim to it.

10 Best Phishing Tools For Corporates

1. PhishGrid

2. KnowBe4 Security Awareness Training

3. Hoxhunt

4. MetaCompliance Security Awareness Training

5. Proofpoint Security Awareness Training

6. Arctic Wolf

7. NINJIO Security Awareness

8. SoSafe

9. SANS Security Awareness Training

10. Hacker Rangers Security Awareness

How Phishing Attacks Impact Your Business

Phishing attacks can have significant and detrimental effects on businesses. Here are some ways in which they can impact your organization:

Financial Losses:

Phishing attacks often aim to trick individuals into providing sensitive financial information, such as credit card details or login credentials. If successful, attackers can gain unauthorized access to financial accounts, leading to direct financial losses for the business.

Data Breaches:

Phishing attacks may target employees with access to sensitive company data. If an employee falls victim to a phishing scam, it can result in a data breach, exposing confidential information such as customer data, intellectual property, or trade secrets.

Reputation Damage:

Successful phishing attacks can damage a company’s reputation. If customers, partners, or stakeholders learn that the organization has been compromised, it can erode trust and confidence in the business, leading to long-term reputational damage.

Operational Disruption:

Phishing attacks can disrupt normal business operations. For example, if attackers gain control of email accounts or other critical systems, they may use them to launch further attacks, distribute malware, or disrupt communication channels within the organization.

Legal Consequences:

Depending on the nature of the information compromised, businesses may face legal consequences for failing to protect sensitive data. Data protection regulations, such as GDPR, impose significant penalties for companies that mishandle customer data, making legal ramifications a potential fallout of phishing attacks.

Loss of Productivity:

Dealing with the aftermath of a phishing attack, such as investigating the breach, implementing security measures, and educating employees, can be time-consuming. This can result in a loss of productivity as employees and resources are diverted to address the security incident.

Identity Theft:

Phishing attacks may involve stealing the identity of employees or executives. Cybercriminals may use this information to carry out further attacks, both within and outside the organization, potentially causing financial harm or damaging personal and professional relationships.

Supply Chain Risks:

Phishing attacks may target not only your organization but also your suppliers and partners. If attackers gain access to your systems through a third party, it can create a ripple effect, amplifying the impact of the phishing attack across the supply chain.

Increased Security Costs:

Organizations often need to invest in enhanced security measures, employee training programs, and advanced technologies to prevent and mitigate the risks associated with phishing attacks. This can result in increased operational costs for the business.

Features to Look for in Phishing Simulation

1. Realistic Scenarios

The effectiveness of a phishing simulator lies in its ability to create realistic scenarios. Look for a tool that can emulate a wide range of phishing tactics, from classic email scams to more sophisticated social engineering techniques. The closer the simulation is to a genuine threat, the more accurate the assessment of your security readiness.

2. Customization Options

Every organization is unique, and so are its vulnerabilities. The best phishing simulators offer extensive customization options, allowing users to tailor simulations to their specific needs. This includes the ability to craft custom phishing emails, choose target groups, and simulate diverse attack vectors.

3. User-Friendly Interface

A user-friendly interface is essential for the successful implementation of phishing simulations. The tool should be intuitive, enabling both security professionals and non-experts to easily navigate and execute simulations. Clear dashboards and reporting functionalities are crucial for understanding the results and implementing necessary improvements.

4. Automated Reporting and Analytics

Detailed reporting is a key component of any effective phishing simulator. Look for a tool that provides automated reports and analytics, allowing you to assess the results comprehensively. Metrics such as click rates, susceptibility levels, and user engagement are crucial for understanding the impact of the simulation and identifying areas for improvement.

5. Training Modules

Phishing simulations are not only about identifying weaknesses but also about educating users. The best tools include training modules that offer immediate feedback to users who fall victim to simulated phishing attempts. These modules should provide educational content on recognizing phishing red flags and best practices for maintaining cybersecurity awareness.

6. Integration Capabilities

For seamless cybersecurity management, integration capabilities are essential. The ideal phishing simulator should integrate with other security tools and platforms, streamlining the overall cybersecurity strategy. Integration with security information and event management (SIEM) systems, email security solutions, and employee training platforms enhances the overall effectiveness of the simulation.

7. Scalability

As organizations grow, so do their cybersecurity needs. A phishing simulator should be scalable to accommodate the evolving requirements of your organization. Whether you’re a small business or a large enterprise, the tool should be able to scale up to meet the demands of an expanding user base and evolving threat landscape.


In the realm of cybersecurity, proactive measures are paramount, and phishing simulations play a crucial role in fortifying defenses. The best Phishing Simulation combines realistic scenarios, customization options, a user-friendly interface, automated reporting, training modules, integration capabilities, and scalability. By investing in a robust phishing simulator, organizations can not only identify vulnerabilities but also empower their employees with the knowledge and skills needed to thwart real-world phishing threats.

In conclusion, when evaluating phishing simulators, consider your organization’s specific needs and opt for a solution that aligns with your cybersecurity goals.

The right tool can make a substantial difference in mitigating the risks associated with phishing attacks, ultimately contributing to a more resilient and secure digital environment. Stay ahead of cyber threats by incorporating a top-tier phishing simulator into your cybersecurity arsenal.

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